Dynamic Ad Insertion Technology
TV industry is looking forward to cope up with new and innovative technologies to monetise their TV Programming. Dynamic Ad Insertion Technology is one of those innovative technologies. Which was actually been taking a long while to penetrate into TV market. Dynamic Ad Insertion Technology follows Demographically targeted ads within VOD (Video On Demand). Targeted or Dynamic Ad Insertion Technology have the capability to Provide both advertiser. And Consumer for the best of their requirements. With this, content makers and advertisers can make huge number of dollars. By providing the Targeted Ads with relevant Content (Comes Best with Video On Demand).
What is Dynamic Ad Insertion Technology (DAI Definition)
DAI is a technology which accomplishes the requirements of a consumer. Thereby generating more money to the developers of content and ad agency guys. In DAI, Consumers will be having an opportunity to choose their favourite Ad Types. Actually you may not be able to skip the TV adds on previous technologies or you might not able to change them. Now with DAI you will be having the Relevant ads based on Demographics.
How DAI Works ?
The key to unlock the potentiality of Dynamic Ad Insertion is getting ready with Set Top Boxes. Television Authority has been informing consumers to have Set Top Boxes for better picture and Sound quality. Set Top boxes can measure the TRP ratings so accurate. And content makers can estimate what people are fascinating about. There by they can track user favourites and provides those data to advertising agency. To serve consumers with best relevant ads. That causes the improvements in the turnovers of advertising agency along with content makers.
How Does Dynamic Ad Insertion Technology Works (DAI with VOD)
As we have discussed earlier that Dynamic ad insertion technology can create the content. Which is relevant ads based on Demographic Data provided by users. Advertisers can make adds in various types based on age, taste and all. So a single kind of add can serve all the people with the demographic choice the user have been chosen.
We, AndroWindows have shown you What is Dynamic Ad Insertion Technology in TV Media. Dynamic Ads Insertion Video on Demand Technology have the potentiality to serve people. With the best relevant ads based on their demographic interests and tastes. DAI has been penetrating into TV market since back. Hope everything happens well. Thank You so much for reading the article. Please share this article on social media.